Crafted for the Exceptional: How Ascot Privé Combines Global Expertise, Discreet Precision, and White-Glove Support.
- Glen Burton
- Mar 19
- 3 min read
Updated: May 14

Over the years, I’ve had the privilege of working alongside extraordinary people—high-level executives, global families, and elite teams—quietly supporting their most sensitive, complex, and high-value needs. From the front lines of personal security to the boardrooms of multi-national companies, my journey—and that of my team—has been shaped by real-world experience, not theory. That’s the foundation on which I built Ascot Privé.
When I founded this company, my intention was never to create just another lifestyle advisory or concierge brand. It was to establish a refined, relationship-driven firm that provides uncompromising service to those who expect excellence at every turn. Our strength comes from experience—mine and that of every individual I’ve carefully brought into the Ascot fold.
I know there are other firms offering similar services. But I also know from decades in this space that what truly separates one provider from another is accountability, discretion, and results. That’s why we don’t overextend ourselves. We don’t promise what we can’t deliver. When we commit to a task—whether it’s managing a family’s international travel or facilitating the seamless execution of a global event—we do so with absolute confidence that we can deliver, not just capably, but flawlessly.
For me, this isn’t just business—it’s personal. We support families I’ve come to care deeply about, and companies whose leaders value discretion and detail as much as I do. That’s why we keep our client base intentionally small and private—because our model is built on trust, not volume.
Every member of my team is handpicked for their integrity, capability, and shared belief in excellence. We don’t offer services unless we know we can execute them to the highest standard. We hold ourselves to account—not because it’s good practice, but because our clients deserve nothing less. “Good enough” doesn’t exist in our world.
Of course, working at a global level brings challenges—delays, cultural nuances, complex logistics—but that’s where our team shines. We operate with quiet precision and solve problems before they ever reach our clients. That’s the Ascot Privé difference: discreet execution, smooth delivery, and an unwavering standard of quality that never falters.
I’ve seen firsthand how service can fall short—when providers take on more than they can handle, or when teams lack the experience to support those who operate at the highest level. I’ve also seen the opposite: what it looks like when true professionals deliver with confidence, humility, and clarity. I built Ascot Privé around that second model.
Before we launched, we spent considerable time planning, building infrastructure, and refining our service philosophy. We didn’t rush. We waited until we had the right people, the right systems, and the right partners in place. That’s why when we began offering our services to the world’s most distinguished clients, we did so knowing we could exceed expectations.
At Ascot Privé, we’re not just supporting clients—we’re safeguarding legacies, managing critical transitions, and ensuring peace of mind for those who live extraordinarily complex lives. That’s why we exist. That’s why I lead this firm the way I do. And that’s why I remain personally involved with every relationship we cultivate.
Thank you for taking the time to read this. If you’d like to explore how my team and I can support you, your family, or your company, I’d be delighted to have that conversation.
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Glen Burton
Founder & CEO, Ascot Privé
This article is the Copyright of Ascot Privé. All Rights Reserved.
For confidential inquiries or to learn more about how the Global Desk can support you or your family, please contact:
📞 New York: (+1) 646 499 3680
📞 London: (+44) (0) 203 807 2152
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Ascot Privé is a global private advisory firm supporting elite families, Fortune 100 companies, and individuals with high-value, discreet, and personalized services across travel, protection, lifestyle, and strategic execution.